WHAT IS A ‘VINE’ RESUME – AND WILL IT WORK FOR YOU?
Until I’d read a Mashable.com article on the first-ever ‘vine’ resume, I’d never heard of it or Dawn Siff.
Apparently, Ms. Siff used Twitter’s Vine to search for a position. Interesting concept. Somewhat entertaining. There stands Ms. Siff holding a Rubik’s cube to indicate her strategic skills. She brandishes a light saber to show that she’s a ‘Deadline Jedi’.
Watching the piece without sound is quite telling. As a hiring manager, I’m more impressed by it’s entertainment value than its content. Let’s face it, a six-second piece on Twitter Vine doesn’t leave a lot of time to prove an individual’s ability to take on a position. Especially one with heavy responsibilities and intense deadlines.
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Is This the Way to Go?
As job seekers become increasingly desperate to land an interview and start a job, they’re coming up with wildly unique ways to capture anyone’s attention. That includes donning a sandwich board at busy intersections with the words HIRE ME blazoned across it. Some have used billboards or flyers. Could be one or two have filmed infomercials. But does it work?
According to the article, Siff “created the Vine…as part of a Social Media week panel put on by The Daily Muse.” She has since gotten a job as a project manager with the Economist’s Group commercial unit. Was she lucky? I believe so. Believing that something like this may work for a score of individuals is simply unrealistic.
You Want Your Resume to Impress, Not Produce Laughs
Being taken seriously is as important as getting noticed in a job search. If you come across as too avant garde, few will pay attention to the skills, knowledge and ability you do have. For a creative position, perhaps in marketing or as a graphic designer, a Vine resume might work – initially. However, it’s only a few seconds long. You still need a traditional resume to seal the deal.
Hiring Managers Want Skills, not Bells & Whistles
As a hiring manager, I have seen all kinds of resumes. Poorly written ones. Flawless ones. Creative ones. While the creative resume may be eye-catching and engaging, the bottom line remains the same. Does this individual have the core qualities I need in an employee? Will this person take a great deal of time/effort/money to train or can they ‘hit the ground running’? No flashy presentation will be able to hide lack of ability or knowledge. It’s a tool to get noticed.
It’s Also a Tool that Can Get You Dismissed
Be very careful in using social media resumes, especially when you’re applying in typically conservative industries. That would be banking, finance, legal, community service and even information technology (especially as it relates to security systems). If you have a flashy presentation, the hiring manager will wonder exactly what you’ll be doing when you’re on the job. Cutting corners? Thinking so far outside the box that you’ll damage the firm’s reputation? Hiring managers worry about these matters all the time.
It’s Best to Go the Traditional Route
Use a well-crafted resume that showcases quantified accomplishments. Companies will always seek candidates who can make them money or save them money. That’s never going to change. If you prove, via your traditional resume, that you can be an asset to the firm, you will be called in for an interview and will most likely be hired.
Rather than trying to dazzle a hiring manager with an out-of-this-world approach, why not take the time to determine what you do have to offer? Quantify your accomplishments. Dovetail them to what the position requires. Show results of your efforts. That’s what will win you interview after interview.